
Fail Forward
I was reading today about a number of the biggest product failures of all time (kind of a fun read actually). One of the things that jumped out at me was the number of companies that are known for being really innovative that made the list of failures. Normally if you were to put together a list that included Apple, Google, Microsoft, Amazon, Facebook, and Starbucks you would be reviewing the "most innovative brands" or something similar.
What does it tell you if some of the best-known innovators are also on the list of the biggest innovation failures of all time? Everybody fails. It's what you do with those failures that
Everybody fails. It's what you do with those failures that matters.
If you look at these failures you can see how these innovative companies used them to "fail forward". They learned from the failure and turned that learning into future success.
Just for fun let's highlight a few of the "big failures" to...