Business Adoption of Web 2.0

Business Adoption of Web 2.0

In the current installment of the McKinsey Quarterly newletter (much recommended for anyone who doesn't already subscribe) they have released an interactive tool that provides the results of their Web 2.0 and Business survey from this year.There are some interesting trends that show up in the survey if you look at the trends over the last couple years:Looking at employee use of some Web 2.0 technologies within the workplace there is an increase in the use of video sharing, wikis, mashups and blogs, but a significant decrease in the use of social networks, tagging, and P2P networking for business use. There has been a significant increase in the use of Web 2.0 technologies for internal and customer facing uses, but their use for partner relationships and supply chain has remained fairly constant over the past three years. Over half (54%) of companies still plan to increase their investment in Web 2.0 technologies which is virtually unchanged from last year.  Considering the current state of the...
Read More
What is your Unique Value Proposition? (UVP)

What is your Unique Value Proposition? (UVP)

I was sitting with one of my trusted network centers of influence on Friday discussing opportunities and business and she asked me what should have been a simple question to try to identify any connections she could make for me: "What is your unique value proposition?  What is it that you do that makes you stand apart from everyone else?" I went in to a 5 minute diatribe about people, process, structure, and start-ups and finally she stopped me.  See, the problem is that I never really identified anything that I do that sets me apart.  I forget sometimes that at the senior level, anyone that a start-up brings in can handle the people, process, and structure part (or they wouldn't be considered senior).  What she wanted to know was what I did differently that would help a start-up succeed so that they wouldn't have to call her in (she is a turnaround expert) in six months.In addition to simply identifying my...
Read More